THE PARENT COACH APP

For Parents Raising Kids Ages 18 months - 18 years

Your parenting expert team, available 24/7.

Parent Coach delivers evidence-based answers from over 100 world-leading child psychologists and health experts, personalized to your child’s age and your family’s situation.

  • Get expert answers to your toughest parenting questions in seconds
  • Research-backed strategies for everyday parenting challenges and children's mental health
  • View sources and original expert content behind every answer

*Note: Coming soon to the App Store & Google Play.

Free to start. No credit card required.

2M+

Dedicated followers and customers

100+

World-leading parenting experts

35+

Countries with parents using ICP

4.9

Star global customer reviews

For Every Parenting Challenge

Big Behaviours & Feelings

Big Behaviors & Feelings

Anxiety

Anxiety

Screentime

Screentime

Parent-child Relationships

Parent-child Relationships

Stress & Trauma

Stress & Trauma

ADHD

ADHD

What you can do with Parent Coach

Chat with Parent Coach

Chat with Parent Coach

Ask any parenting question and receive an expert-backed answer in seconds. Every response includes trusted sources so you can see exactly where the guidance comes from.

Voice Mode

Voice Mode

Prefer to talk instead of type? Simply ask your question out loud and listen to Parent Coach deliver a thoughtful, research-informed response.

Rich Video Responses

Rich Video Responses

Get instant access to curated clips from courses, workshops, and trainings featuring 100+ child psychologists and over a decade of expert content, organized by topic and your child’s age.

Personalized Memory

Personalized Memory

Parent Coach remembers your child’s age, stage, and past conversations so every answer is tailored to your family without you needing to repeat yourself.

Search History

Search History

Every conversation is saved automatically. Easily search and revisit past answers whenever you need guidance again.

Parent Coach app screen

Tap a feature to preview

Chat with Parent Coach

Ask any parenting question and receive an expert-backed answer in seconds. Every response includes trusted sources so you can see exactly where the guidance comes from.

Voice Mode

Prefer to talk instead of type? Simply ask your question out loud and listen to Parent Coach deliver a thoughtful, research-informed response.

Rich Video Responses

Get instant access to curated clips from courses, workshops, and trainings featuring 100+ child psychologists and over a decade of expert content, organized by topic and your child’s age.

Personalized Memory

Parent Coach remembers your child’s age, stage, and past conversations so every answer is tailored to your family without you needing to repeat yourself.

Search History

Every conversation is saved automatically. Easily search and revisit past answers whenever you need guidance again.

Expert parenting advice, the moment you need it.

We've distilled decades of clinical expertise into a simple, accessible tool for your pocket or desktop.

Instant Answers

Get expert guidance in seconds, not hours. No appointments, no waitlists, no rabbit holes.

Evidence-Based

Every response is rooted in research and developmental science. No internet opinions or unverified advice.

100+ Experts

Specialized knowledge from world-leading parenting and mental health experts covering neurodiversity, sleep, behaviour, anxiety, and more.

Personalized Memory

Guidance tailored to your child's specific age, temperament, and developmental stage.

Actionable Steps

Clear, step-by-step guidance you can use immediately. We don't just explain the "why." We give you the "how."

Deep Resource Library

Beyond chat: browse articles, videos, and expert content organized by topic and age. Go as deep as you want.

Stop guessing.
Start parenting with confidence.

Try Parent Coach Free

Free to start. No credit card required. Cancel anytime.

How Parent Coach Compares

Expert Knowledge You Won't Find in General AI Tools

While most AI chat tools rely on publicly available information, Parent Coach draws from a private archive of Institute of Child Psychology trainings, courses, and clinical insights from world-leading child psychologists.

Internet SearchGeneric AI ToolsTraditional CounsellingParent Coach
AvailableAnytimeAnytimeBy appointment (4-8 week wait)Anytime
CostFree (costs you time)Free (but generic)$150-250/sessionFree to start
SourcesQuestionable credibilityUnknown, unverifiableIndividual approachEvidence-based, citations provided from 100+ experts
PersonalizationNoneGenericHigh (limited to session)Tailored to age and stage
Speed to Answer20-45 min of readingInstant (unreliable)Scheduled sessionsInstant and reliable
SpecialtyGeneralGeneralVaries by providerBuilt by child psychologists
User ExperienceFrustrating - Multiple tabs, no clear answersConfident but not credible answersVaries by provider, less accessibleExpert guidance in seconds, grounded in research
AccessibilityHighHighLow - Cost & AvailabilityHigh
Available Anytime
Cost Free to start
Sources Evidence-based, 100+ experts
Personalization Tailored to age & stage
Speed Instant and reliable
Specialty Built by child psychologists
Experience Expert guidance, grounded in research
Accessibility High
Traditional therapy is valuable and we encourage it. Parent Coach isn't a replacement for professional mental health support. It's the expert guidance layer that fills the gap between sessions, between appointments, and in those moments when you need an answer right now.

Start free. Upgrade when you're ready.

NOTE: Early adopter pricing is limited to the first 1,000 members.

FREE

$0

Try Parent Coach at no cost.

Includes:

  • Limited questions per month
  • Access to core knowledge base
  • No credit card required
Get Started Free

PARENT COACH PRO

Recommended
$10.99 $7.99 /month

Special pricing for first 1,000 pro members

Includes everything in the free plan, plus:

  • Everything in the free plan
  • Unlimited questions
  • Full expert knowledge base access
  • Personalized developmental insights
  • Priority responses
  • Ad free experience
  • Full-length videos
Get Started Free

About

Built by the Institute of Child Psychology

The Institute of Child Psychology was created to give every parent access to world-class expertise. Over the years, we've built one of the largest parenting education libraries in the world, with over 100 world-leading experts in child psychology, child development, education, and family wellness contributing to our body of work. Parent Coach is the next evolution of that mission. All of that expertise, years of curated, evidence-based content, distilled into an AI-powered assistant that gives you credible answers the moment you need them.

"We designed Parent Coach because we believe that every child deserves support - and its not always accessible or affordable."

- Tammy Schamuhn, Registered Psychologist & Co-Founder of ICP

Thank you so much. You gave us so much to think about in how we interact with our son. I have honestly noticed a difference in his behaviour, his interactions with his siblings, and the way we are approaching his anxiety.

Brandi. L

This course helped validate the things I'm doing right, gave me tools and an understanding of what I can do better as well as helped so much in understanding how ADHD and the brain work. I love my son so much and truly believe in his intelligence and how special he is. I met wonderful people who have the same faith in their children. I would attend any more seminars in our area in a heart beat. Thank you for helping me feel I am not so alone in this journey.

A.R.L

Wow, the best ever workshop I've ever attended in my whole career, thank you for visiting Calgary! Tammy, you have answered all the overwhelming dilemma I see in the children's, family, and the world's system of techno these days. Thank you for standing & advocating for what you believe in the world of social media of the children. Hope you will have another date like this here in Calgary so I can refer it to all the parents, caregivers, teachers I know. I will for sure shout to the world the answer to all the questions (like what I have) of the modern world of human kind in the gadgets today. More power to you & your team!

Mahler Vitug

Thank you so much for sharing your kindness, understanding and knowledge with us yesterday. Your deep knowledge about the anatomy of a child's brain helped me understand my son better and relate to him in a way I thought was not possible prior to this workshop. Thank you for giving me the tools that will help me get my little boy back and help him develop into a resilient and healthy teenager.

Ana Valencia

Frequently Asked Questions

Parent Coach provides guidance for parents of children from 18 months – 18 years, with responses tailored to your child’s specific developmental stage.

No. Parent Coach is not a substitute for professional mental health treatment. Think of it as the expert guidance layer between sessions. It’s there for the everyday questions, the 2 a.m. moments, and the situations where you need a quick, trustworthy answer. If your child needs clinical support, we always encourage working with a licensed professional.

A Google search gives you a mix of blog posts, forum opinions, outdated advice, and SEO-optimized articles that may or may not be written by anyone qualified. You spend 20-45 minutes reading, comparing, and still aren’t sure what to trust. Parent Coach gives you a single, clear, evidence-based answer in seconds, drawn from a curated library of content from over 100 world-leading child psychologists.

ChatGPT pulls answers from the entire internet, including outdated research, parenting blogs, and unverified sources. It gives you no way to check where the advice came from. Parent Coach is built on years of curated, evidence-based child psychology content from the Institute of Child Psychology, with over 100 world-leading experts contributing. Every response cites its sources so you can verify the guidance yourself.

Yes. Your questions and family information are kept confidential and are never shared.

Start with our free plan. No credit card, no commitment. If you upgrade to Pro and it’s not for you, cancel anytime.

Yes. Parent Coach is a standalone product. Our full course library, membership community, and expert-led workshops are available separately at instituteofchildpsychology.com.

Parent Coach is a free-to-use tool to start with limited questions per month. For unlimited access, early adopter pricing is $7.99/month (first 1,000 members), then $9.99/month after that.

 Reach out to us anytime at [support@instituteofchildpsychology.com] and we’ll get back to you as soon as possible.

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